Thursday, August 27, 2020

J B Priestleys use of language, character, and setting for dramatic effect in An Inspector Calls Essay Example

J B Priestleys utilization of language, character, and setting for emotional impact in An Inspector Calls Essay Example J B Priestleys utilization of language, character, and setting for sensational impact in An Inspector Calls Essay J B Priestleys utilization of language, character, and setting for sensational impact in An Inspector Calls Essay Paper Topic: Writing This paper will analyze the manner by which J. B. Priestley utilizes emotional impact in his 1945 play An Inspector Calls. The play is focused on an Inspector who gatecrashes the Birlings commitment gathering to their little girl Sheila and her Fiance Gerald croft, by declaring that prior in the day a young lady called Eva Smith, otherwise called Daisy Renton, ended it all by drinking a container of disinfectant. The Inspector gradually advances around every one of the Birlings and Gerald and asks them each a progression of inquiries which brings about every one of the characters being persuaded that they are to be faulted for her passing. In this article I will dig into the period and setting of when the play was composed, examine the language utilized just as the utilization of characters, the setting and the class of the play. An Inspector Calls was written in 1945, however set multi week before the Titanic set sail in 1912 the late Edwardian Era. I feel this was done intentionally in light of the fact that J. B. Priestley may have expected to pass on his idealism about World war one and how he thought a World War wouldnt start. After World war two, I feel it was fitting to discharge An Inspector Calls only for a basic profound quality play of which the ethics could be not all things are what it appears and no one can really tell what will occur. I feel this is because of emotional incongruity as from the shade opening there are numerous references towards debacles since the beginning like the Titanic soaking in the center of the Atlantic Ocean, in the wake of colliding with an Iceberg. Priestley passes on his positive thinking here as Mr. Birling says; the Titanic she cruises one week from now. Another explanation of which I feel that the writer was a decent discharge at the time was for the qualifications between the upper and lower classes inside society. In 1912, there were solid divisions between the upper and lower classes, however after World War one, and World War two, the Holocaust, the Titanic sinking, and the Atom bomb, there was an incredible need for social change between the upper and lower classes for the nation to remain together in case of another debacle happening. As this social change had occurred, the impact on the crowd was probably going to be colossal, and would make both the upper and the lower class crowds acknowledge exactly how awful the high society rewarded the lower class during the pre-war period. All through the play, the privileged crowd ought to have seen that they exploited the lower class populace. I accordingly feel that one of J. B. Priestleys expectations for composing the play was to pass on how the lower class were treated before the principal World war, and he does this by depicting Eva Smith as powerless, feeble and normal. This can increase most extreme effect on the crowd as Evas character is developed gradually and sincerely all through the play. This idea is appeared as the Birlings and Gerald Croft exploit her and in this way ends her own life. All through the dramatist, J. B. Priestley utilizes numerous sensational strategies and conveys these impacts well. One way that the strain is supported is by utilizing emotional incongruity. This is an event when a character makes expectations about the future now the past and the crowd realize that these forecasts have been demonstrated false, a model being when Mr. Birling says The Germans dont need war. No one needs war, with the exception of some half edified people in the Balkans, yet the crowd definitely realize that the Germans wanted a war and was named World War one. Presently the crowd are probably going to feel that Mr. Birling is a totally over-stubborn board. This permits the crowd to connect with and get associated with the play by replying back and saying gracious, yet yes that has happened you fool! I additionally feel the explanation that Mr. Birling says these sentences is on the grounds that J. B. Priestley is passing on his hopefulness through Mr. Birlings fabulous talks to get his focuses over. Another strategy used to keep pressure all through the exhibition is by the way that every individual from the family appears to have had some contribution with Evas demise. This strain prompts an example of new snippets of data being submitted, subsequently building up the story and making the crowd intrigued by how each character responds to the disclosures engaged with the play. I feel that one of the most emotional impacts is made when the Inspector is acquainted with the Birlings. Reviewer Goole is exceptionally unexpected and comes to the heart of the matter for instance when hes portraying Evas realistic demise; Two hours prior a young lady kicked the bucket in the hospital copied her back to front obviously. This statement is rehashed around multiple times in the play, and is a decent methods for keeping up the strain inside the play, by demonstrating that something significant will happen rather soon whether this is something that somebody is going to state or something that somebody will do. The Inspector doesnt part with any hints about her demise, however he ensures that strain is kept by saying something and making the Birlings polish off the story, mentioning to him what has been going on. This makes the crowd watch the play mindfully to the end. I additionally feel that the Inspectors job is significant as he keeps the pace of the plot running easily. This is done as he manages each line of enquiry in turn, and Evas life is unwound before the crowds eyes ensuring that every one of the characters of the play has an equivalent measure of accuse endless supply of them for her demise. Before the finish of act one, the Inspector is in finished control of the family and the circumstance that theyre in. He does this bit by bit from his passage. His passage is successful, and he talks almost no toward the start, and makes Mr. Birling feel on edge. As Mr. Birling poses the inquiry; Some difficulty about a warrant? the Inspector inauspiciously answers No, Mr. Birling. The third line of this discussion is when Mr. Birling starts to get irritated at the Inspectors little correspondence with him, and he asks Well, what is it at that point? ith a hint of restlessness. This is only one of the numerous events when the Inspector utilizes just a couple of words for a sentence, and causes the crowd to feel that the Inspector will depend on the Birlings and Gerald to do the vast majority of the talking except if he is posing an inquiry. The Inspector controls the family by making out that he knows all that has gone on. He is by all accounts an accomplished Inspector as he probabl y is aware how to get the data that he needs. The way that he appears to know all that has gone on makes different characters act nonsensically and accordingly the crowd will appreciate the play considerably more than they would have on the off chance that they didnt think he recognized what he was discussing. I accept that the dramatists plot disentangles incredibly well. The manner of speaking of the characters is critical towards the play since it is one way that the crowd gets the opportunity to see the characters breaking and it gives us that theyre concealing things that the Inspector isnt intended to hear. This is very significant in light of the fact that not at all like different plays this play doesnt contain soliloquys, which give a knowledge towards the considerations and the sentiments of the characters. The most significant piece of the play is the point at which the telephone rings and it resounds that a young lady has only kicked the bucket in the Infirmary, and that an Inspector will bring in the blink of an eye to examine them concerning her demise. This is compelling as the crowd have just heard the vile story and will at that point feel that the Birlings either got what they merit, or will identify with them feeling that they shouldnt be gotten through the entirety of the scrutinizing once more. Language in this particular play has a capable impact on the crowd. The sentence structure of the play is critical. This incorporates the length of sentences inside the play, the jargon, and the hidden significance suggested by the characters. The language in this play is indispensable towards the advancement of the story. Mr. Birling talks in since a long time ago, scattered speechs and toward the start, hes very sure about his long addresses to the family, in spite of the fact that Mr. Birlings certainty is soon enough supplanted with fear and self defense however I feel that he is on edge for an inappropriate good reasons, as he just appears to think about his knighthood and not the way that a young lady has kicked the bucket in view of his family. I in this way feel Mr. Birlings discourses rely upon how much hes in charge of a circumstance and how glad he is. This is demonstrated as he acts like an inconsistent youngster on the off chance that he gets wrapped up, damnation storm out, which is noticeable on page twenty one of the play as the Inspector says Thats pretty much what I was thinking before today asty mess somebodys made of it. Mr. Birling who is Provincial in his discourse utilizes brave jargon on an everyday premise he doesnt utilize the easiest of terms for things. The jargon he utilizes wouldnt be utilized too openly in todays society, nor too every now and again in the nineteen forties so demanding Mr. Birlings point is to be on the upper piece of t he privileged, when all he is, is Middle Class (I will examine social class later in my paper). This jargon additionally accelerates the encounters in the room all through the play, in light of the fact that without acknowledging, he is burrowing a bigger and bigger gap to escape. The utilization of conversational terms is viable in any case in the play, for instance, squiffy could be seen as significance alcoholic, and by jingo could be seen as importance gracious God when youre in a bother, yet these terms wouldnt be utilized these days. This is crucial on the grounds that it includes towards the character advancement in the play maybe showing that the Birlings want to utilize these terms in light of the fact that

Saturday, August 22, 2020

Medical Care in the United States

Clinical Care in the United States Paper ECO/372 Principles of Macroeconomics 26 September 2012 Mr. James Geffert The Medical Care in the United States Paper composed by Team C will recognize the foundation, approach, and effect of paid clinical consideration. The examination of Great Britain and Canada, the general medicinal services financial plan is itself a roof; in contrast to the United States. The Medicare Payroll charge on speculation salary producing results in 2012 will be extended to incorporate unmerited pay. The new human services bill is another endeavor at making medicinal services work for the residents of the United States.The Senate worked for quite a long time over the bill, and arrived at a finish of what the bill will incorporate. The Senate Health Bill will give inclusion to 94% of Americans with clinical protection. The social insurance bill is arranged diminishing the government shortfall by $127 billion out of ten years, and decreases the shortage by $777 bil lion out of twenty years. In the United States before the 1920’s a great many people were treated in their home for sicknesses. Just a couple of organizations had offered medical coverage to workers; a great many people paid out of their pocket. The specialists didn't have gigantic measure of data about ailments and their treatments.The trend setting innovation and information on the sicknesses got important to bring patients into emergency clinics; thinking about them appropriately. This clinical expense of care was high and individuals couldn't manage the cost of it! The Great Depression aggravated it for clinical consideration in America. One of the principal social insurance projects to help individuals with clinical costs originated from Baylor medical clinics in Dallas; changed over to Blue Cross. The expense of care kept on ascending because of medication, science, and clinics making progresses in their capacity to fix the debilitated. More individuals were going to em ergency clinics and specialists for care.The Blue Shield was and protection covering administrations just specialists performed. This protection began developing quickly in the late 1930’s as a manner for specialists to guarantee they got pay for work performed. The Blue Cross and Blue Shield were having more safety net providers started entering the medicinal services advertise once they saw the achievement. During World War II because of the lack in labor, more managers started to offer medical coverage as an advantage. This advantage got standard for businesses and the legislature urges boss to do as such through duty incentives.The charge motivating forces were working most all different nations and beginning national social insurance frameworks. The administration pays for and controls clinical consideration administrations for its kin across the nation. As of now no well off country neglects to give a complete medicinal services framework for its kin that are free or re asonable. The United States have about 50 million Americans, 16 percent of the populace; no medical coverage. Most of the populace that fall into this classification is the moderately poor and most range in age from eighteen to thirty-four.The Studies have indicated this number has expanded drastically since the 1970’s. Research by the Kaiser Family Foundation finds â€Å"those without medical coverage kick the bucket more youthful or work less because of constant wellbeing conditions, and face persevering individual monetary issues welcomed on by illnesses;† distributed by Jeff Madrick in 2012. He additionally found that a Harvard Medical School study discovered somewhere in the range of 45,000 passings a year are related with absence of health care coverage. The static clinical data thought that it was hard to carry on with a typical sound existence without ailment and ailment; without access to legitimate clinical coverage.For numerous individuals are compelled to u tilize an open emergency clinic for treatment as a last plan of action to a medical problem generally do so past the point of no return. The expenses for a dismissed physical issue or an illness are cosmically high. The details are 17 percent of the Gross Domestic Product for medicinal services is being paid by one out of each six American. This number is a lot higher than some other well off country by a wide margin and our medicinal services framework isn't quantifiably better and frequently significantly more regrettable. The social insurance change is fundamentally two Acts in which President Obama marked into law in 2010.The two acts show restraint Protection and Affordable Care Act, and the Health Care and Education Reconciliation Act of 2010. The laws can possibly guarantee numerous Americans that can't bear the cost of human services might be qualified for Medicaid benefits. The laws additionally guaranteed that people with previous ailments have a superior chance to acquire clinical protection through their boss. Companies will get motivating forces for expanding their qualification necessities on prior ailments. The demonstrations will be subsidized by expanding charges on people that have a yearly pay of over $200,000.The government will burden people that have endeavored to guarantee no monetary assistance from the administration. The legislature will guarantee people pay is sufficient to pay for their own clinical consideration. These demonstrations likewise express any individual doesn't have clinical protection with their boss will be required to get an affirmed private gathering protection approach. The person without inclusion will be punished. The main people will be excluded from this demonstration are those people that are individuals in a strict order and are absolved by the Internal Revenue Service, or are in a budgetary hardship and have applied to be exempt.These acts are relied upon to produce full results by 2014. At that point all pe ople will be required to follow the standards and guideline of these demonstrations by that time span or take care of punishments. There are numerous contentions over the Obama’s organization proposition for medicinal services change. Republicans and the Democrats are continually differing over each other’s thoughts. The Obama organization propose that there a particular territories that should be tended to a managed with regards to clinical consideration. A couple of regions are cost, anticipation and treatment of interminable conditions, and furthermore a lack of specialists and nurses.There is likewise numerous other key focuses that was tended to in the clinical change proposition. The particular territories that were referenced should have been tended to, for example, cost the organization felt the expense of protection ought to be reasonable so everybody can have clinical protection for themselves just as their entire family. The deficiencies of specialists and m edical caretakers the Obama organization accepts our nation needs more specialists or attendants to give care to all individuals in the whole nation and just as the specialists and attendants to acknowledge a wide range of insurances.Prevention and treatment of constant conditions were not generally secured by protection because of incessant agony since that is typically a prior physical issue. On the off chance that an individual had a previous physical issue their protection had the alternative to deny inclusion to the patient. The gathering must guarantee the entirety of the zones should have been tended to and furthermore affirmed so the people are influenced by these predetermined zones. Because of the Obama organization people can bear the cost of their clinical protection, can get treatment for their incessant torments, and more specialists and attendants are available.In July 2010 Obama doled out Donald M. Berwick as head for Medicare and Medicaid. His thought during the ide al opportunity for clinical consideration was no unnecessary passings, redistributing medicinal services to all who are wiped out and keep an eye on the individuals who are less blessed. Medicinal services and clinical consideration is significant. The working people with families, who are not in the white collar class, require reasonable social insurance. As per the Heritage Foundation, â€Å"President Obama care puts the human services framework off kilter and will grow the job of the government in each part of Americans’ medicinal services. President Obama care is the continuous human services change. The social insurance change ensures U. S. residents that might not have protection or not gave medical coverage through their boss. It additionally requires U. S. occupants to have medical coverage whether through their bosses or private separate insurance agencies. This change is emotional, particularly to the individuals who don't have social insurance and don't need to pa y it. It is said that all U. S. residents are ordered to have protection and pay protection regardless of whether they are not utilizing it.Even organizations will be commanded to give moderate protection whether it is an enormous organization or private company. Such procedures are so imperative to American residents since it is such a major change, for any person, in any condition. In England and Canada the wellbeing framework is financed by general tax collection income, including a little legal protection duty, and private installments. The Medicare gives access to financed clinical administrations, sponsored pharmaceuticals, and free emergency clinic treatment as an open patient. President Obama recommended to Congress minor changes in accordance with Medicare, he implied it.His proposed plan to Medicare and Medicaid will tidy up the human services framework and spare $321 billion more than 10 years. The arrangement didn’t distinguish any proposition to in a general sens e tackle Medicare's drawn out auxiliary issues. President Obama's spending proposition suggests Medicare cost decrease has been executed in an earlier year's human services law. The arrangement appears to spare now and pay in the later years. Congress will have a major impact in future arranging evaluating seniors will pay twice a portion of their medicinal services costs cash based by 2030. REFERENCES:Obama Deficit Plan May Rely on Inflated Health Care Savings, National Journal; 9/24/2011, p7-7, 1p, Sanger-Katz, Margot New York Review of Books, Jeff Madrick, 2012; recovered 09/22/2012; http://www. nybooks. com/articles/chronicles/2012/jun/21/obama-and-medicinal services straight-story/http://www. merriam-webster. com The Heritage Foundation. (2012). Recovered from http://www. legacy. organization/issues/human services/obamacare Healthcare Czar in Obamacare. (2010, June). Understanding Protection and Affordable Care Act , (), 17-18. Recovered from http://www. cchfreedom. organizatio n/pr/ObamaCareCzar. pdf

Friday, August 21, 2020

How to Write a Resume that Beats the Computers

How to Write a Resume that Beats the Computers Your Resume:   Humans vs. Computers When I give webinars on writing resumes, one of the topics I cover is how to make your resume visually appealing.   I often get this question: Why would I want to spend so much time and money making my resume pretty if it’s just going to confuse the computers? My answer is that yes, the computers are important, and that you ALSO need to have a resume that’s designed to be read by human beings.   We all know that you are most likely to find your job through networking or the “hidden job market.” When you send materials to someone in your network or to a decision-maker in the hidden job market, you want to include a professional-looking resume.   And when it’s time for an interview, it’s also advisable to have a nicely formatted resume to hand across the table. For those of you who are hoping to get those interviews by applying online, the question still remains: How can I write a resume that makes it past the computers?   In other words:   How can I raise my odds above 2%? Keep reading. There are two issues with submitting online resumes.   One is the format of the resume; the second is the keywords it contains. Formatting for Robots: ATS (Applicant Tracking System) software is not the smartest software in the world.   It gets confused by bullets, non-traditional headings, graphs, tables, and text boxes.   So you need to have a version of your resume that is stripped down and organized just for the computers. We call this your “text-based” resume. Your text-based resume should follow these guidelines: Create it in (or copy it into) a text editor such as Notepad, SimpleText or TextEdit. Use easily understandable headings like “Summary of Qualifications,” “Professional Experience” and “Education.” Don’t get fancy or creative with your headings, and don’t put two categories together in one section.   Do NOT, for instance, use the heading “Education Certifications” or “Skills Interests.” Use dashes or asterisks instead of bullets. List your address in standard “tombstone” style, one line on top of the next. Put spaces between sections. Here’s what your text-based resume might look like (beautiful, isnt it?): How will you know what keywords to use in your resume? Just because the computers can read your resume doesn’t mean you will have the right keywords to make it past their screening systems. Perhaps counter-intuitively, the keywords that truly make a difference with computer scanners are the ones you have on your resume that not everyone else includes. I have no doubt that you have great experience that qualifies you for many positions. If the computer can understand and rank it properly, it will help you immensely.

Monday, May 25, 2020

Global Health Hiv / Aids Epidemic - 1518 Words

The existing literature on Global Health suggests that amid the spread of globalization, improvements in human health have been made over the last fifty years, but the disappearance of transnational borders has also created health risks at the international level. Research on the topic of global health indicates that real world occurrences have provoked the perceived need for cooperation in the international health sector (Skolnik 2012, pg. 336-342). Disease are not confined by state boundaries and this has led to several health issues that paradigmatically shifted international health into global health. One of the most noted events that brought attention to global health includes the HIV/AIDS epidemic. This pandemic illustrates one of the most significant challenges facing global health today-- the spread of infectious diseases caused by global factors. The movement of goods and services, and the growth of international trade have increased human mobility, thus mobilizing disease a nd infections as well. Current research analyzes how international trade, economic development, cultural exchanges, and human movement and travel have contributed to the prevention and control of infectious disease such as HIV, malaria, SARS, etc. (Knobler, Mahmoud 2006). The disparities between public health in developed and undeveloped nations has not been explored fully in the discipline of Global Health. By exploring historical trends of global health, this paper will attempt to theorize howShow MoreRelatedIncreasing Number Of Infections Among Women1728 Words   |  7 Pagesincreasingly large proportion of new infections. The issue of HIV and AIDS should be seen in the larger context of promoting the welfare of children. 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In 2015, aboutRead MoreUsing Public Health Surveillance Systems For Track Health Conditions1159 Words   |  5 PagesPublic Health Surveillance Systems to Track Health Conditions Selected Health condition: HIV/AIDS in Zambia Introduction â€Å"It is now over twenty five years since the HIV and AIDS epidemic emerged in Zambia, and the Government of Zambia declared the epidemic a national emergency† (nac.org.zm, 2016). A number of programs aiming at controlling the epidemic, stopping new infections and improving the quality of those already infected has been put in place and has shown good results. However, HIV remainRead MoreHuman Immunodeficiency Virus, Also Known As Hiv, Continuous1519 Words   |  7 Pagesimmunodeficiency virus, also known as HIV, continuous to be an epidemic crisis. HIV can lead to acquired immunodeficiency syndrome (AIDS) if left untreated.Unlike other viruses once HIV is acquired the human body can not get rid of it. 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According to the UNAIDS, at the end of the year 2015 there were approximately 36.7 million people around the world infected with HIV/AIDS including the estimated 2.1 million individuals worldwide who were newly infected in that year. The World Health Organization (WHO) indicates that a limit of 54% of HIV/AIDS individuals know that they’re infected. It also indicates that two thirds of the reported caseRead MoreDva 15011489 Words   |  6 Pages1501 Two-thirds of all people infected with HIV live in sub-Saharan Africa, although this region contains little more than 10% of the world’s population. AIDS has caused immense human suffering in the continent. The most obvious effect of this crisis has been illness and death, but the impact of the epidemic has certainly not been confined to the health sector; households, schools, workplaces and economies have also been badly affected. As the HIV prevalence of a country rises, the strain placedRead MoreThe Effects of HIV Related Stigma 790 Words   |  3 PagesFor nearly three decades, the world has struggled to control the HIV/AIDS epidemic. The fact is that poor understanding of the related issues of stigma, discrimination and denial has hampered national and international programs. (3,4,5) HIV/AIDS is not merely a medical problem, but a social problem as well (1). Stigma and discrimination are as central to the global AIDS challenge as the disease itself. (2) HIV-related stigma and discrimination can be described as a devaluating process of PLWHA where

Thursday, May 14, 2020

Benefits Of Genetically Modified Foods - 1332 Words

Genetically Modified Foods In the past few decades, a rise in the need for a cheaper food source has arisen. The world’s population was at six billion at the beginning of the 1990s, and it has increased rapidly. Not only that, but in just the United States, various studies have shown an increase to the population of the lower income level ranges. Genetic engineering of plants and animals has provided a solution to offering cheaper food sources, reducing such problems. Livestock could be given growth hormones to grow faster or to be heavier and nutrients could be added to produce. Yet, before everyone runs out to the store to buy these foods, an examination of what these foods can potentially do to a person’s health needs to be conducted. Not only must such an examination occur, but a study of the genetic integrity of various modified plants and animals to determine how they have been compromised by gene splicing must be undertaken. Also, people must scrutinize tests con ducted by various companies which have presented results that do not follow logically from their experiments to their conclusions, particularly when such tests were conducted by the very companies profiting from GMOs. After considering such factors, people may be able to make educated decisions about GMOs and how these new organisms affect their health and the DNA of the natural world. As a result of careful planning, various foods in the United States have been created to have long shelf lives, but they mayShow MoreRelatedBenefits Of Genetically Modified Foods1354 Words   |  6 PagesGMO’s Genetically Modified Foods is a new contervserasonal topic on the health on agricultural of the world. It is heavily debated for the reason that it can be seen as a health risk or a major advancement in Agriculture. One on hand, it can be used to increase production, as well has have foods that could be altered to be pest-resistant and greater nutritional values (WHAT ARE THEY). While on the other hand, many consider ‘Safety testing of whole foods is difficult. Generally assessment of ‘safety/toxicity’Read MoreBenefits Of Genetically Modified Food967 Words   |  4 PagesA genetically modified food is food that was made using organisms that were genetically modified as well. What the engineers do is take certain traits that they like from each crop and transfer them to another to get their desired food. There is a company called Arctic Apples which uses biotechnology to identify certain genes that, when mixed with polyphenolics, turns the apples brown. When they identify it, they remove the genes that cause it and the apples don’t go brown. This is one of many geneticallyRead MoreBenefits Of Genetically Modified Foods905 Words   |  4 Pagesthree decades since the discovery of genetically modified foods (foods formed by organisms that have gone through altering DNA using the procedures of genetic engineering.) In the year 1983, the original genetically modified herb was manufactured with antibiotic-resistant tobacco. A near decade after, the FDA (food and drug administration) had finally approved to put a genetically modified tomato on the market. Countless organizations are proclaiming the benefits of GMO’s, whereas, other believe it’sRead MoreBenefits Of Genetically Modified Food1330 Words   |  6 Pages Everyone has heard of genetically modified food. They have become so prominent in the United States and fill up a majority of our supermarkets. There has been controversy over the past few years on whether gen etically modifying animals and crops is ethical and safe. But what a majority of Americans lack is knowledge of genetic engineering (GE). Many Americans hear the term genetically modified organism (GMO) and think it sounds scary or bad. They decide to be against the techniques of GE beforeRead MoreBenefits Of Genetically Modified Foods1647 Words   |  7 Pages What foods are genetically modified? Well, most food that â€Å"contains sugar from sugar beets, soy, or corn,† is genetically modified (Mercola, 2015, p. 4). Most people consume genetically modified, or GM, foods every day without even being aware. While some do avidly monitor their food consumption and avoid GM foods, others simply eat GM foods because, to them, GM foods seem safe to consume. In â€Å"Genetically Modified Foods Are Not Safe to Eat,† osteopath, Joseph Mercola, advocates his concerns of consumingRead MoreBenefits Of Genetically Modified Foods938 Words   |  4 Pages Have you ever thought of what would happen to everyone on Earth if Genetically Modified Foods were allowed? According to the World Health Organization, Genetically Modified Foods or Genetically modified Organisms are organisms where the genetic material has been modified in a way that does not occur naturally by mating and/or natural recombination(World Health Organization). Genetically Modified Foods are foods that are altered to give more portions and cause people to earn more money. They alsoRead MoreBenefits Of Genetically Modified Food Essay1443 Words   |  6 Pageseats only fresh, unprocessed foods that are marked as non-GMO or certified organic; chances are that one eats food that has been genetically modified. Up to eighty percent of food in stores in America are genetically modified. America pushes these foods and the biotech industry so intensely. But, are these foods truly safe? Many people don’t exactly know what a GMO is. A GMO is a genetically modified food. They are plants or seeds that have been changed genetically by scientist. Scientist do thisRead MoreBenefits Of Genetically Modified Foods998 Words   |  4 Pagesengineering of foods, scientist, researchers, and farmers have changed the way food is grown. And this has started raising questions about the methods they use and their possible risks and side effects. To understand the risks and benefits of genetically modified foods you must first understand what they are. Genetically modified foods may also be referred to as GM foods, GMO, modified crops, GM organisms, or bio-tech foods. (Wohlers, Anton E, 2013, p73-84) You may see me referring to Genetically ModifiedRead MoreBenefits Of Genetically Modified Foods1203 Words   |  5 PagesGenetically modified organisms, sometimes known as GMO’s, are plants or animals that are created through the process of genetic engineering. Modified foods are often viewed as a valuable solution to ending world hunger, because they take less time to produce into larger crops. The use of gmos have increased in recent years,because they can grow bigger and faster than regular fruits and vegetables in much harsher environments.Also have seem to sustain and fight off many of the pests that have troubledRead MoreBenefits Of Genetically Modified Foods1553 Words   |  7 Pages Genetically Modified foods are made when genetic material from the DNA of one species of a plant’s genes is extracted and forced i nto the genes of different plants in a laboratory. Everything that is living is made of billions of cells. Inside each of these cells there is a nucleus that contains DNA. DNA is what carries the genetic information that the organisms on from one generation to another have to make a new organism and keep it functional. Genes are made of DNA. They make up the parts

Wednesday, May 6, 2020

Fashion Street Style in Korea - 2193 Words

Street style in South Korea: Individualism or Collectivism? Introduction For the scope of this paper, I am focusing on how South Korean urbanites view fashion as a means of expression and how fashion reflects the values of the Korean urban society. Based on my preliminary observations, I have noticed that Korea has a very distinct street style. I have observed that majority of the people on the streets dress in a similar fashion. Unlike in western societies where street style tends to be more varied and unique to the individual, conformity and similarity seems to be the main focal point in Korea. I am therefore interested to find out what exactly drives this phenomenon in Korea? How does the collectivistic culture of the Korean society†¦show more content†¦In order to distinguish themselves from the inferior classes, the bourgeoisie will create new fashion styles, which leads to spiraling process of creation and imitation. (Kawamura, 2005: 5) Fashion therefore, is a form of social regulation that distinguishes people according to their roles in society. Similar to this perspective, Fashion is also viewed as an ideology that is supported by fashion institutions. The fashion institutions create new fashion trends and disseminate them onto the mass population through runways and fashion shows. The people will only continue to consume fashion if they believe in the ideology propagated by these fashion institutes. Hence, fashion is a myth - one that has to be constantly sustained by the larger institutions and supported by the people. (Kawamura, 2005: 43) Cultural Perspective From the cultural perspective, the fashion industry is an image-producing industry in which the production involves a manufactured process from conception on paper by the designer, creation of the dress, to mass production and dissemination of the dress. At each stage of production, a collective of players in the industry will input their ideas and shape the product for it to be accepted by the players in the next stage of production. Such is the production of Fashion, which involves the creative collaboration andShow MoreRelatedMarketing Of Online Shopping For Fashion1306 Words   |  6 PagesIntroduction Online shopping for fashion started off well in South Korea due to the convenience and comfort of home, especially for young women. The fashion market in South korea is saturated with fast fashion at affordable pricing. Soo-Hee Kim, founder of StyleNanda, saw the chance to provide vibrant and unique fashion clothing to young women, thus StyleNanda started out online in 2005. A) Business market of StyleNanda Customer base: Demographics The age range of StyleNanda’s customer baseRead More An Interview With a Korean-American on Cultural Differences Essay1295 Words   |  6 Pagessimilarities between these countries. 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Furthermore, Korean government propagates their modernizationRead MoreForever 211986 Words   |  8 PagesINTRODUCTION Forever 21 is an American chain of fashion retailers with its headquarters in Los Angeles and sales of $3.7 billion in 2013. Forever 21 began as a 900 square foot store in Los Angeles in 1984, and has grown to sell their clothing lines Forever 21, XXI Forever, Love 21, and Heritage in over 600 stores in the Americas, Asia, the Middle East, and the UK. More than 60% of its apparel is manufactured in China and the average store size is 38,000 square feet. According to Adrienne TennantRead MoreThe s Concept Of Cultural Odor And Fragrance And Girls Generation, And Nicki Minaj1281 Words   |  6 Pagespopular female groups in America. They stylized hair, make-up, and fashion, alike the U.S. feminine signers, such as the Supremes and the Crystals. They sing the song in English, Korean, and Spanish, perform the Latin style dance in groups, and use the Western instrument, a xylophone, in their performance. The U.S. femininity was the only acceptable gender sexuality during the time, thus, in mono-direction, from America to Korea, Kim Sisters adapted American female sexualities. Interestingly, WonderRead MoreRetail Market And Financial Strategy1522 Words   |  7 Pagescompany’s edge over its competitors. I will explain how the company’s fast fashion retail is becoming a threat to other companies with the same type of products such as Zara and HM. These companies should be worried because Forever 21 is faster and cheaper, it s expanding its consumer base, and it s fighting with the competitors head on. 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Tuesday, May 5, 2020

Personal Protective Equipment in Safety and Health free essay sample

This involves imposing a barrier (physical barrier or distance) between the hazard and the worker. Local and General Ventilation is used to dilute or divert toxic contaminants from the workers. ADMINISTRATIVE CONTROL Safe operating procedures (SOP), Shift work and training of workers can reduce the risk to the workers handling chemicals. PERSONAL PROTECTION EQUIPMENT If it is not possible to reduce chemical hazards to an acceptable level, by either elimination or guarding/isolation, the worker should be given certain protective equipment to prevent contact of the hazards with the body. This equipment forms a barrier between the toxic and the route of entry. Failure of equipment means immediate exposure to the hazard. Thus, personal protective equipment should not be regarded as a primary means to control hazards but rather as a supplement to other types of control measure. Injury will occur if hazards come into contact with our body, the degree of injury are depends on the magnititute of hazards and susceptibility of person. Protective clothing, gloves, apron, goggles and shoes – design to prevent absorption of chemical splash to the skin ? Safety helmet-to prevent from the sharp object falling on the head The effectiveness and efficiency of protection depends on proper use, maintenance and replacement of the PPE. If the PPE not used properly it can be more dangerous than not using as the worker would think that he is protected but in actual practice he is not protected. Factor to consider in the selection of PPE PPE should be carefully selected. The following criteria should be met when choosing PPE Give adequate protection against the specific hazard i. e right type and model ? Fit , minimum weight cause minimum discomfort and , if with attachment , it should be easily fitted and removed. ?Not restrict movement or sensory perception essential to the job ? Be easily worn and the eight to be supported by body ?Be durable and harmonious to the wear1`s culture and religion ? Not introduce additional hazards ?Be made to acceptable standards ?Be maintenance fee if possible, if maintenance is required , should be easily maintained ? Be replaced when necessary Used of respirators will prevent the entry of chemicals into the body by inhalation It is frequently used in industry where other forms of control are not practicable Type of respiratory protection : Are basically design to give protection against one or more of the following . †¢Contaminants in particulate forms †¢Contaminants in gaseous forms †¢Deficiency of oxygen With Full face mask or Half face mask Powered air is drawn through by a fan Non powered – air is drawn through by wearer inhalation Particulate filter come in various classes depending on their filtering efficiency. Gas filters are available for specific gases (e. g organic vapours, hydrogen, cyanide) Supplied air respirators (SARS) ?The air is supplied is not pressurized. It can be supplied by use of a fan , compressed air source or wearer inhalation. . ?The air supplied is pressurized and comes from a compressor or gas cylinder via an air line . Pressure is reduced prior to entering the respirator. ?The air is supplied from cylinders strapped to the wearer`s back Suppliers air respirators can have a negative pressure inside the face piece or a positive pressure. The positive types give a significantly higher evel of protection . Continuous flow types are also available for use with hoods. Protection factors This is a measure of the level of protection given by a respirator is defined as the ratio between the concentration of contaminant outside the respirator and the concentration inside the respirator(i. e the air breathed) Protection factor = ambient air concentration Concentration inhaled inside respirator For air purifying respirator it depends on the type of face mask and the efficiency of the filter. A full mask provide a higher level of protection than a half mask. For supplied air respirator it depends on pressure inside the mask(as well as the type of mask) . The protection factor is a major consideration when selecting a respirator. Selection of respirators; depends on:- †¢The contaminant †¢Task †¢Operator The contaminant i. The nature ,toxicity, physical form and concentration the contaminant, whether : particulate gas vapour or combination of both ii. whether failure of the device can result in a situation which is immediately dangerous to life and health. iii. The need to wear other personal protective equipment eg. Eye or skin protection to protect against irritants. iv. The adequacy of warning given by the contaminant v. The possibility of the contaminated atmosphere being flammable. Task. i. whether the device is for regular use for emergency or rescue purposes. ii. The probable length of time during which the wearer will be in the contaminated atmosphere. iii. The expected level of activity and mobility required of the wearer. iv. The access to and nature of the working environment and its location with respect to a source of air suitable for breathing. v. Vision and communication requirements. vi. Maintenance requirement. Operator factor †¢Basic physiology †¢Facial fit †¢User acceptance Fit testing is an important part of the selection process, particularly when the respirator design relies on a good seal. A range of respirators may need to be tried to fit individuals with different facial characteristics. Facial air can also reduce the effectiveness of seal significantly. Recognised test methods are available for initial fit testing. These are to design to detect or measure the amount of leakage around the seal of the respirator. Fit testing must be carried out when first issuing a respirator to a worker. Crude test (such as covering the openings and taking a vigorous breath) can be used in the field to check fit. Maintenance and storage All respirator (other than disposable types) need cleaning , maintenance and storage. Inhalation and exhalation valves need checking and replacement as do straps. Seals need to be disinfected , cleaned and check for damage.

Monday, April 6, 2020

Luther man between God and the Devil

Introduction The preface to Luther by Heiko A. Oberman gives the reader a sneak preview of what to expect while reading the book. In his opening sentence however, Oberman warns the reader that discovering Luther is something that cannot fit within the confine of scholarship exposition. To understand Luther however, Oberman notes that people must be ready to leave behind their views about the world and life.Advertising We will write a custom critical writing sample on Luther: man between God and the Devil specifically for you for only $16.05 $11/page Learn More This is because Luther’s world was different from what the contemporary man knows; the church had so much power that it was equated to heaven, while the emperor’s represented the â€Å"powers of heaven† (xix). Reading through the book, one gets the impression that Oberman shares in the religious and spiritual issues that he documents about Luther having gone through. He relates the Luther experiences and discoveries both in terms of emotional and physical struggles as the same as what people in the contemporary society face. In the preface, one gets the impression that Oberman does not give religion or the state of the society as much weight as a factor that affected Luther’s life. This is made clear by the phrase, â€Å"It is not the Catholic, protestant or modern Luther we are looking for†¦Ã¢â‚¬  (xix). He however acknowledges that â€Å"we† will encounter religions and society’s state in the course of reading the book. The use of â€Å"we† in preface gives the reader the impression that he/she is not alone in discovering Luther. Oberman makes himself part of the journey too. The dying scene The main body of Oberman’s books starts with the dying scene where Luther is being attended by the â€Å"Reverend father†. It was February 18, 1546 when Luther Died. Before his death, Luther went through some final te sting where witnesses were summoned by his friend Justus Jonas just to confirm that Luther had â€Å"died steadfast in Christ and the doctrines that he had preached† (3). Oberman notes that Luther had always prayed that he would always be able to resist the devil to the very end believing that resisting Satan, who is branded as the ultimate and bitterest enemy to human kind would be his ultimate liberation from the tyranny posed by sin. Oberman also notes that Luther believed that a trust in God convinced him that the agony that he suffered in his life would be nothing more than brief blow upon his death (3).Advertising Looking for critical writing on religion theology? Let's see if we can help you! Get your first paper with 15% OFF Learn More Liberal thinking Oberman further succeeds in portraying Luther as a person who had his own way of thinking. As indicated in the book, the author narrates that Luther adjusted his time with benchmarks rather than tolerance , enlightenment, modernity or progress to determine time. In order to understand Luther therefore, Oberman suggests that â€Å"we† need to read Luther’s history with a non-conventional perspective (12). Luther’s influence on the politics of the day seems to have been known to him more than anyone else. In one scene for example, Oberman states that Luther knew he posed a risk to the policy in Saxony. Since he did not want to break the sovereign’s freedoms that would be contained in political actions, he made the Saxony’s elector an attractive proposal that if accepted would have seen him leave the land (22). In a bid to stop Luther from leaving, the elector summoned him and promised to take a neutral position, while granting Luther the academic freedoms necessary to discuss scriptural questions with his students without any hindrances. Yet, Luther’s affair with the law was not always smooth. In 1520 for example, Pope Leo announced a condition al excommunication to Luther based on his works, which the pope defined as â€Å"heretical, offensive and false† (Oberman 22). The pope however gave Luther 60 days to submit a response. Luther however could do nothing like that and finally in 1521, the Pope signed the excommunication letter, hoping that it had finally settled the troubles that arose from Luther. Luther’s supporters argued that the excommunication was motivated by the fact that the church could not stand reformation, yet a time for the same in the church was long overdue (Oberman 24). Reformist, teacher, doctor or preacher? Oberman’s book further notes that Luther’s influence on reformation would have ended sooner were it not for the death of Emperor Maximilian I in 1519. Before the death of the emperor, the Elector Cajetan in Saxon had done a lot to protect Luther. However, his protection of Luther stood no chance of surviving a final decision by the Papacy in Rome. Luckily however, the d eath of the emperor created a political upheaval in succession, which for a fair amount of time shifted attention from the Luther question.Advertising We will write a custom critical writing sample on Luther: man between God and the Devil specifically for you for only $16.05 $11/page Learn More The controversy between the Germans and the Papacy regarding Luther was clear as one end held that no one could be placed under a ban without being accorded a suitable hearing, while the other side maintained that Luther was under an automatic ban due to his incorrigible and notorious heretics (Oberman 36). While the Papal attracted critics, Oberman portrays Luther as having gained more public support especially from his writings which criticized how cases were â€Å"nipped in the bud† when they were tried in the imperial, papal or local courts (36). Having argued that no one deserved being banned without being given fair hearing, the Germans succeeded in convincing the Papacy to grant Luther a hearing. In 1521 therefore, Luther appeared before the Bishop’s court sought to find the reality about the accusations of heretics placed on Luther. During the hearing, Oberman portrays Luther as a tactical and knowledgeable person who refused to answer non-specific questions. Asked whether he recognized the books written in his name as his own work, Luther sought to have the books mentioned individually (38). According to Oberman, the mentioning of the books served to dispense the notion that Luther was a â€Å"stupid monk† to anyone in the court room who may have held that idea. Asked whether he could recant, Luther requested the court to give him time to think. On his return the following day, his answer was an indirect one. He said that his books were neither polemical nor sharp. He stated that his writing addressed the Christian faith and life as directed by the gospel. To this end, he stated that not even the opponents woul d find anything objectionable in the books. About the books that addressed the Papacy, Luther told the court that he had addressed how the papal office had ruined the church, weighed the human conscience down and oppressed the empire. He therefore argued that he could not renounce anything he had written in his books because by doing so, he would be encouraging tyranny.Advertising Looking for critical writing on religion theology? Let's see if we can help you! Get your first paper with 15% OFF Learn More By recounting this episode, Oberman portrays Luther as a person who stood steadfast with what he believed in regardless of whether he had the support from others or not. In a documented recounting of the proceeding that took place in the hearing, Luther is portrayed as a watchful person who not only realized that the hearing was not intended to gather information, but rather to accept the anticipated recantation by Luther or uphold the ban. Since the hearing was made of Germans, Luther argued that instead of acting independently, the Germans had acted childishly, allowing themselves to be fooled by the Romans. Oberman observes that though Luther’s evaluation of how the interrogation was conducted was indeed valid, he (Luther) was wrong about the Germans acting childishly. Oberman argues that no where in western Christendom would people find it politically viable to protect a seemingly rebellious monk against extradition from Rome. More so, obtaining a public hearing like what the Germans did for Luther who was perceived by Rome as a notorious heretic was also unusual. According to Oberman therefore, the same Germans who Luther has termed â€Å"follies† had kept his issue alive in such a long time such that the ban imposed by Rome was stifled (Oberman 40). Oberman’s book gives a clear picture of Luther’s attack on Rome and the papacy and gives the reader the actions that made Luther such a bitter person against the actions of Rome. At some point in the book, Luther is quoted saying that every person in Rome had gone crazy and â€Å"†¦had become inane fools and the devils† (Oberman 43). His reason for such strong wording about Romans was the fact that they had accepted the information passed by the church in Rome in that time, which Luther referred to as lies, which were being passed on as truths. According to Luther, Rome was the devil’s gateway to the church, yet, Christ sought representation through people who we re willing to work, preach, suffer and die. Instead however, the office of the Pope which was supposed to act as the servant of Christ leading the way for the church followers had become the â€Å"ruler of rulers† (Oberman 43). Reading this book however, one not only identifies the character of Luther, but also Oberman’s character as well. For instance, by making the devil a central agenda in his biography of Luther, one gets the impression that Oberman shared the convictions that Luther had about good and evil. One also gets the impression that not only does Oberman find the justification for a faith in Christianity, but he also finds â€Å"a new belief in the devil† (104). Surprisingly, Luther and Oberman are from different centuries. Luther was from the middle ages, while Oberman just wrote the book in the 19th century. Yet Oberman’s writing succeeds in portraying the devil not as a medieval residue, but an astonishingly modern reality. Oberman specifi cally portrays Luther’s role giving the reader a new understanding of Satan’s role in a person’s life. Through Luther’s believes and discoveries regarding Satan, Oberman gives the reader a few insights about how Satan allegedly operates. For example, as opposed to what many people may think; holiness and sanctity does not necessarily mean that the devil is absent. According to Luther, acts of Christianity which include preaching the gospels, people gathering to hear God’s word and other things that Christians do in order to strengthen their faiths provoke Satan to attack Christians even more. Luther also notes that in an attempt to ‘mislead’ Christians, the devil ties people down to religiosity. To this, Oberman adds that one is entangle in self devout analysis. He thus concluded that the ideals of divinization, perfection and holiness are Satan’s way of misleading the Christian faithful. Unlike a person who seeks Christ because he or she is â€Å"filthy and sinful†, Oberman notes that those who think they are divine, perfect or holy do not see the need to do so. Oberman is also successful in drawing a distinction between modern Protestantism and what Luther believed. Most notably, Oberman documents the high regard that Luther had for the sacraments. Despite his protests against the act of the Catholic Church and the papacy, Luther is quoted as having said â€Å"I am undeserving, but I rely on the faith of the church- or of another believer. Whatever my situation, O Lord, I must be obedient to your church, which bids me to go to communion. If I bring you nothing else, at least I bring you this Obedience† (Oberman 242). Further distinction between modern Protestantism and what Luther believed is portrayed by Oberman as his demand that Christians go to confession at least once annually. To this, Luther stated that instead of people approaching the sacraments with fear and humility, they should have faith and be confident when taking part in the sacraments. Through abandoning humility and fear and embracing faith and confidence, Luther argued that people would stop seeking worthiness, since no one could be worthy before God. Luther’s stand about the sacrament did not go unchallenged. Oberman notes that the Swiss for example questioned the profit that people got from assuming that Christ’s flesh was represented in the Holy Communion, while Christ himself had dismissed the flesh as having no profit. Further the Swiss questioned Luther how obedience can replace insufficient faith. With no clear answers from Luther regarding these questions, the Swiss branded Luther a neo-papist and a captive of the middle ages (Oberman 242). As a reformist, Oberman portrays Luther as a person who attracted more foes in high ranking positions than was prudent to do at that day and age. For example, he challenged the supremacy of the papacy and the mandate given to councils. Thoug h he acknowledged that the pope deserved respect as the bishop of Rome, while the papacy deserved being held in high regard especially because it was an institution created by agreeing people, he said that neither the pope nor the papacy deserved to serve as the standard of obedience. Instead, the Gospel should be used as the measure of obedience (Oberman 246). Oberman once again portrays Luther as a person who had a firm believe in himself and the things he did. For example, while his friends tried to dissuade him from publicly questioning the authority that the pope and the papacy office had on Christianity, Luther rendered an account based of St. Peter who the pope is modeled after. To this, he said that though Peter had a prime and honorary position among other apostles, his position did not give him any legal supremacy or authority to â€Å"make, send, govern or ordain other apostles† (Oberman 247). Oberman also portrays Luther as a man who believed that the institutions in the church should have been formed under the guidance of the Gospel. This he suggested should have been the case if people adhered to the gospel adequately instead of depending on heresy. According to Oberman, Luther insisted that the unwavering theology of the cross of Christ could not support either catholic-subjectivism or the protestant individualism. Rather, true theology would further unity in Christianity regardless of the denominations and would thus succeed in letting people know the need to heed God’s commandments. A reoccurring image of Luther throughout the book is that of unwavering and often fearless man. One gets the impression that Luther knew the possible implications of his words and actions but still chose to criticize or point out the evils that bedeviled the society mainly because the church then refused to play its rightful role and instead chose to engage in power games and governance. In 1519 for example when his ties with Rome were still intact, O berman observes that Luther said that the church â€Å"was an accumulation if schisms† (249). When the church in Rome finally excommunicated him, he burned the canon law and the bull of the pope to show his rapprochement. This was seen by some as the final act of revolt that Luther had started in 1517. Oberman notes that attempts by those opposed to Luther’s action to brand him a Hussite failed. Hussites had previously waged war against the Catholic Church and labeling Luther as one would no doubt would have cost him some support. Luther is however portrayed as a person who would have cared less about the labels that his opponents gave him. Luther is also portrayed as a person who attached meaning to his dreams. In Oberman’s account, it is stated that Luther had Utopian and devilish dreams, which he quickly recognized as traps set by Satan. In his interpretation, Satan conjured up images of purity for people and then encouraged them to understand the evil contai ned in their words, actions or thoughts (64-66). The reformation Oberman starts the chapter on reformation breakthrough by creating the Luther that people would have expected to see. Having become a doctor of theology, Oberman states that Luther was now in the same ranks as some stupid monks who spent their time arguing about nothing in specific. The monks perceived themselves as guardians of the proper doctrine and piety, yet, they were barely able to â€Å"count their own toes† (151). Oberman therefore portrays Luther as a truth seeker therefore contradicts public expectation of what the learned theologians of his time were used to doing. Oberman credits the reformist ideas of Luther to the fact that he (Luther) encouraged people not only to agree to the idea that God is just, but rather seek him with their entire beings, which included their thoughts and actions; bodies and souls; and suffering and love. Oberman also observes that the search for salvation as championed by Luther suggested that all people; whether educated or not could engage in the same exercise. Still, Oberman portrays Luther who did not allow his understanding of theology to alter his perspective or raise his voice to critique the medieval theologians who were regarded as authorities at that point in history. Central to the reformist ideas of Luther as noted by Oberman was Vicar General Staupitz. The latter is credited by Luther for â€Å"first of all being my father in this doctrine, and having given birth [to me] in Christ† (Oberman 152). Having introduced Luther into the doctrine, Oberman’s book indicates that Staupitz gave him a longing to seek the reality of the principles therein from the scripture. Still, not everything in the scriptures made perfect sense to Luther. More specifically, Oberman quotes Romans 1:17, as a scripture written by the St. Paul as an obstacle that Luther struggled with. The scripture reads: â€Å"For therein [in the gospel] is the right eousness of God revealed† (Oberman 152). During his study of the scriptures however, Luther appear to have come as one thing as the absolute truth; that God’s righteousness is the eternal law through which all men and women will be judged on doomsday. According to Oberman, the righteousness of God is not distributed to humankind like talents; rather, it put men who are willing to abide by God’s teaching in a position where they can attain righteousness. Luther’s discovery about God righteousness however suggests that it is united with Christ’s righteousness, further confirming that Jesus Christ and God the father are one. According to Oberman, Luther’s ability to think originally gave him the reformist qualities. More so, he was willing to test the discoveries he made while studying the scriptures against the prevailing laws used by the church. Luther’s discovert about the righteousness of God was unheard of during his time. He used it to discredit the doctrine of good works as championed by the church and to human action; he discredits the reward and merit ideals which were at the time the main motivators for human action (156). According to Oberman, tribulations and struggles make the true life of a theologian as opposed to speculation or philosophizing. Notably however, Luther’s experiences as a reformist reduce the fears, hopes, successes and struggles to two stages: 1) a desperate monk; and 2) the self-confident reformer. Oberman however notes that Luther astounds scholars because his works seems to have taken some form of systemic research, from which drew conclusions and finally delved into the world of reform. Accordingly, Luther’s reformist ideas were drawn from lesson from St. Augustine and St. Paul. After seeking a deep understanding of the scripture, he indulged in conflict with the pontifical church through logical accusations and arguments. Luther’s reformist role is not only co vered by Oberman alone. Other writers like Levi et al (259-284) have included Luther among the reformers who contributed schismatic solutions towards the renaissance and reformation. Luther’s Death Oberman gives the reader the impression that Luther’s death was not only waited by Luther himself, but his adversaries too. Most notably was Johannes Cochlaeus who first wrote about Luther. Unlike Oberman however, Cochlaeus did not have any kind words for Luther. He instead denounced him as the devil’s spawn that is portrayed in the Bible as the seven-headed dragon. What no one could not establish beyond Luther’s death however was whether his soul was taken by the devil or whether God rewarded it by taking it to everlasting happiness as Luther all along wished for in his life. Their books takes special note of the role that the reformist idea played in Germany at a time when Rome had taken the reigns of power in Europe through the office of the papacy and the p ope as the power figure. In this book however, one gets the idea that Luther’s ideas only set ablaze the feelings about Rome that had simmering in Europe and especially Germany. In an effort to solve the mystery of who between God and the Devil took Luther’s soul, Oberman’s book (3) gives an account of how simple believers and people in the academic world sought to establish the truth. The not-so-informed believers simply imagined that whoever was fast would snatch Luther’s soul first. The academic scholars on the other hand argued that a descent into hell could be easily diagnosed medically. According to their argument, Luther’s death would have been abrupt if the devil took his soul because, â€Å"the devil [would have] snipped the thread of life†¦, thus leaving the church unable to render its last assistance† (Oberman 3). As such, they argued that Luther’s slow death meant that he had commended his soul into the hands of God. Initially, Oberman (4) succeeds in portraying Luther as a patient, understanding and cheerful man who understood the reality of death in such a way that many men would have difficulties doing. More specifically, he describes how Luther knowing his death was imminent chose to spend his last days in his birth place in Eisleben where he mediated a protracted battle between two brothers. Weeks before his death, Luther is portrayed as a patient man who despite his despise for lawyers, spent hours sitting between the two parties trying to mediate them. Oberman also succeeds in portraying Luther as a man who had the nerve to accept that the inevitable death was eventually going to catch up with him. He even seems to have made fun of the fact that in death, he â€Å"would lie down in [his] coffin and give the worms a fat doctor to feast to on.†(5). Oberman also portray Luther as a man who had a firm believes in life after death although he did not state it as a fact. Rather, he said that â€Å"it was very likely† that people’s spirits in heaven would be renewed. He however stated that it was also likely that man’s spirit and body would remain undetached for people who would end up in hell (5). How closely Luther’s friends associated him with a man of God is evident when the news were first broken to his friend Melanchthon. Struggling for control and struggling to get the right words to break the news about Luther’s death to his students, Melanchthon used a phrase used to describe Prophet Elijah’s death. He told his students that the â€Å"charioteer of Israel has fallen† (Oberman 6). Having been the personality behind the evangelical movement and the reformation, Luther left a gap that had no immediate successor. To this end, Oberman manages to bring out the difference in tact between Prophet Elijah and Luther. Unlike Elija who had picked Elisha to be his successor, Luther had refrained from such a thing believin g that the Gospel would be strong enough to charge its own way (Oberman 7). Unfortunately, not every one shared in the Pope’s opinion. Conclusion Overall, reading about Luther gives one the impression that he was an argumentative, single-minded person, who hard an enormous amount of self confidence and believe. This characteristic mainly comes across because he did not waiver even when he faced opposition for his writings or spoken word. Being branded a heretic meant that he could face death by fire. Yet, even with controversies regarding his 95 theses raging, he could not renounce any of his written works or apologize for the same (Cep 5). He strongly believed that he had written the right thing and that apologizing for pinpointing the evils in the society would only lead to more tyranny. His writings and actions however led to his excommunication from the Catholic Church by Pope Leo and since Luther knew he could not reform the church from outside, he began the process of b uilding a new church (Cep 14). This marked the beginning of the protestant church, which was based on the concepts of freedom and liberty. According to Oberman, Luther never referred himself as the reformer; rather, he used the titles professor, preacher or doctor because he believed his role in Christendom was proclaiming the good works which were necessary for the survival of the real religion on the threatened world. Yet, Luther did not fail to have a fair share of shortcomings. Oberman notes that Luther, the ex-monk at some tome adopted the role of a new layman who was eager for the joys and pleasures that come with secular jobs. According to Brady, the new form of apocalypticism and worldliness that overtook Luther at some point meant that he became an alien to reformation (41). The progressive reformation that was as a result of Luther’s actions was far from his initial intention. Reading through Oberman’s account of Luther, it is clear that though Luther imagine d a world where the devil was forever pursuing God’s children, he adopted a sober view of Christianity and hence adopted a reformist role. Works Cited Brady, Thomas. The work of Heiko A. Oberman: papers from the symposium on his seventieth birthday. PA Netherlands: Brill Publishers, 2003. Print Cep, Casey. â€Å"The ecstasy is real†. The Harvard Book Review. Dec. 2008. Web. Levi, et al. Renaissance and Reformation: The Intellectual Genesis. New Haven, CT: Yale University press, 2004. Print. Oberman, Heiko. Luther: man between God and the Devil. California: The Doubleday Religious Publishing Group, 1992. Print. This critical writing on Luther: man between God and the Devil was written and submitted by user Paige Key to help you with your own studies. You are free to use it for research and reference purposes in order to write your own paper; however, you must cite it accordingly. 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Sunday, March 8, 2020

Definition and Examples of Critical Thinking

Definition and Examples of Critical Thinking Critical thinking is the process of independently analyzing, synthesizing, and evaluating information as a guide to behavior and beliefs. The American Philosophical Association has defined critical thinking as the process of purposeful, self-regulatory judgment. The process gives reasoned consideration to evidence, contexts, conceptualizations, methods, and criteria (1990). Critical thinking is sometimes broadly defined as thinking about thinking. Critical thinking skills include the ability to interpret, verify, and reason, all of which involve applying the principles of logic. The process of using critical thinking to guide writing is called critical writing. Observations Critical Thinking is essential as a tool of inquiry. As such, Critical Thinking is a liberating force in education and a powerful resource in one’s personal and civic life. While not synonymous with good thinking, Critical Thinking is a pervasive and self-rectifying human phenomenon. The ideal critical thinker is habitually inquisitive, well-informed, trustful of reason, open-minded, flexible, fair-minded in evaluation, honest in facing personal biases, prudent in making judgments, willing to reconsider, clear about issues, orderly in complex matters, diligent in seeking relevant information, reasonable in the selection of criteria, focused in inquiry, and persistent in seeking results which are as precise as the subject and the circumstances of inquiry permit.(American Philosophical Association, Consensus Statement Regarding Critical Thinking, 1990)Thought and LanguageIn order to understand reasoning [...], it is necessary to pay careful attention to the relationship between thought and language. The relationship seems to be straightforward: thought is expressed in and through language. But this claim, while true, is an oversimplification. People often fail to say what they mean. Everyone has had the experience of having their \ misunderstood by others. And we all use words not merely to express our thoughts but also to shape them. Developing our critical thinking skills, therefore, requires an understanding of the ways in which words can (and often fail to) express our thoughts.(William Hughes and Jonathan Lavery, Critical Thinking: An Introduction to the Basic Skills, 4th ed. Broadview, 2004) Dispositions That Foster or Impede Critical thinkingDispositions that foster critical thinking include [a] facility in perceiving irony, ambiguity, and multiplicity of meanings or points of view; the development of open-mindedness, autonomous thought, and reciprocity (Piagets term for the ability to empathize with other individuals, social groups, nationalities, ideologies, etc.). Dispositions that act as impediments to critical thinking include defense mechanisms (such as absolutism or primary certitude, denial, projection), culturally conditioned assumptions, authoritarianism, egocentrism, and ethnocentrism, rationalization, compartmentalization, stereotyping and prejudice.(Donald Lazere, Invention, Critical Thinking, and the Analysis of Political Rhetoric. Perspectives on Rhetorical Invention, ed. by Janet M. Atwill and Janice M. Lauer. University of Tennessee Press, 2002)Critical Thinking and Composing- [T]he most intensive and demanding tool for eliciting sustained critical thou ght  is a well-designed writing assignment on a subject matter problem. The underlying premise is that writing is closely linked with thinking and that in presenting students with significant problems to write about- and in creating an environment that demands their best writing- we can promote their general cognitive and intellectual growth. When we make students struggle with their writing, we are making them struggle with thought itself. Emphasizing writing and critical thinking, therefore, generally increases the academic rigor of a course. Often the struggle of writing, linked as it is to the struggle of thinking and to the growth of a persons intellectual powers, awakens students to the real nature of learning.(John C. Bean,  Engaging Ideas: The Professors Guide to Integrating Writing, Critical  Thinking, and Active Learning in the Classroom, 2nd ed. Wiley, 2011)- Finding a fresh approach to a writing assignment means that you must see the subject without the blinders of preconception. When people expect to see a thing in a certain way, it usually appears that way, whether or not that is its true image. Similarly, thinking based on prefabricated ideas produces writing that says nothing new, that offers nothing important to the reader. As a writer, you have a responsibility to go beyond the expected views and present your subject so that the reader sees it with fresh eyes. . . .[C]ritical thinking is a fairly systematic method of defining a problem and synthesizing knowledge about it, thereby creating the perspective you need to develop new ideas. . . .Classical rhetoricians used a series of three questions to help focus an argument. Today these questions can still help writers understand the topic about which they are writing. An sit? (Is the problem a fact?); Quid sit (What is the definition of the problem?); and Quale sit? (What kind of problem is it?). By asking these questions, writers see their subject from many new angles before they begin to narrow the focus to one particular aspect.(Kristin R. Woolever, About Writing: A Rhetoric for Advanced Writers. Wadsworth, 1991) Logical Fallacies Ad Hominem Ad Misericordiam Amphiboly Appeal to Authority Appeal to Force Appeal to Humor Appeal to Ignorance Appeal to the People Bandwagon Begging the Question Circular Argument Complex Question Contradictory Premises Dicto Simpliciter, Equivocation False Analogy False Dilemma Gamblers Fallacy Hasty Generalization Name-Calling Non Sequitur Paralepsis Poisoning the Well Post Hoc Red Herring Slippery Slope Stacking the Deck Straw Man Tu Quoque

Friday, February 21, 2020

NO TOPIC SO FAR Essay Example | Topics and Well Written Essays - 500 words

NO TOPIC SO FAR - Essay Example The Director of CBO gave a detailed testimony to outline how many government programs can impede economic growth by increasing the marginal tax rate. An increase in the marginal tax rate affects the amount of the money that households can use for savings and investments. The effect of low savings and investments is slow economic growth. The impact of increasing marginal tax rates can be explained using a case example of a single mother who makes approximately $20,000 in a year. The mother will be forced to pay an additional 15 cents as a tax because of the income raise (Jacobs). Furthermore, her eligibility to support programs like food stamps, Earned Income Credit tax, and Medicaid can be eliminated or slightly reduced. The situation creates a poverty trap for an average modest family in America. The CBO estimates the Obamacare law will discourage work and lead to increased rate of unemployment. The effect of the Obamacare law on employment is clarified by Patton in his Forbes article â€Å"Is Obamacare an Economic Disaster?† According to Patton, the heavy demands placed on employers by the law will prompt them to cut down the number of employees (Patton). They have to consider firing some employees for them to afford paying the cost of healthcare. Employers can also reduce the number of hours covered by employees to avoid increasing the cost by paying health insurance. It would also increase the price of products and services to cover the additional cost of providing health insurance. All these actions result in loss of income for many families. It reduces the amount of money available for saving and investments. Some people might lack the mean to take care of their families. Reducing the number of hours worked, increasing operating costs and loss of employees creates a business environment that makes forecasting impossible. Therefore, businesses will fear to invest and save. They would cut on additional

Wednesday, February 5, 2020

Carl Orff songwriter, composer and publisher Research Paper

Carl Orff songwriter, composer and publisher - Research Paper Example 377). Without having anyone to teach him to write and compose songs, he managed to create his own music based on how he understands music. Using his talent in music, Orff composed a lot of songs for stage puppet shows which over the years has significantly influenced the music education for children. According to Jorgensen (2003, p. 6), the use of patriarchy in teaching music, oppression, violence, and exclusivity is dehumanizing since this type of teaching technique does not acknowledge the importance of freedom, equality, humanity, and inclusiveness necessary to prevent injustice and inhumanity. In line with this, Orff realized that the teaching and learning approach to music was ineffective (Keene, 2009, p. 376). Orff strongly supports the idea that each child should be given the opportunity to â€Å"experience music within their own level of understanding† (Classics for Kids, 2011). Since Orff strongly believe that children needs to experience music, Orff suggested that a more effective way of teaching children music is to make them master the use of musical instruments like piano or violin (Keene, 2009, p. 376). The way music teachers are currently teaching music inside a classroom is strongly influenced by some of the famous historical musicians such as in the case of Carl Orff (Jorgensen, 2003, p. 12; Keene, 2009, p. 376). ... terested in developing and implementing â€Å"a new way of teaching music† (Victorian Orff Schulwek Association, 2011; Orff, Murray, & Keetman, 1976, p. 13). Throughout his career as a musician, Orff spent some time teaching young students how to become creative by expressing how they feel in music (Warner, 1991, p. 3). To enable the students compose unique and more interesting music, Orff explained the need to teach and encourage the students to improvise and be more creative when playing musical instruments (Victorian Orff Schulwek Association, 2011). Using this kind of teaching technique, the students under the guidance of Orff were able to enjoy their freedom to improvise and explore the production of music without the need to stay focus on musical theories and concepts that already exists in the field of music education. As a composer and musician, Orff strongly supports the idea that each child should be given the opportunity to joy composing and creating their own music . In line with this, Orff spent time developing a teaching method which focuses on educating the students with music using alternative methods like group exercises (Maubach, 2006). Believing that the whole body should be involved when playing music, Orff’s movement in educating the students was multifaceted. Therefore, he decided to integrate music not only in singing but also the use of speech, body movements like folk dance, clapping, finger clicking, and stamping, and the use of tuned and percussion non-tuned percussion like tambourines, glockenspiels, recorders, and xylophones in encouraging the students to create their own music (Victorian Orff Schulwek Association, 2011; Keene, 2009, p. 377; Maubach, 2006). As explained by Maubach (2006), Orff strongly believes that each child who spends

Tuesday, January 28, 2020

An Analysis Of The Gift Market Within India Marketing Essay

An Analysis Of The Gift Market Within India Marketing Essay On the basis of the literature review and study of the gifting industry, there is a need to introduce a newer and more innovative way to gift for individuals as well as corporate houses. The research establishes the need for personalization  [3]  , creativity and uniqueness to enhance the value of a gift.  [4]  It helps communicate clearly how much meaning and value the recipient holds in the givers life. A gift which is personalized as per the recipients interests, personality and hobbies makes it a more memorable experience and is likely to lead to greater emotional connect between individuals and enhanced, more loyal business relationships for corporates  [5]  . In spite of the added advantages of a personal and well thought of gift, people and corporate houses are either hard pressed for time and are ready to pay a premium for convenience and saving time or they are at loss of how to express and what to communicate through a gift. Thus, establishing a need for service provider to fulfill the above need gaps. From a research perspective an attempt will be made to understand in the importance of personalization in gifting and the role of gist service providers in the process of gifting., 2.2 Research Gap Research for gifting amongst individuals throws light on what is gifting, what parameters do people look at before giving a gift, the trends and attitudes of certain target groups towards gifting, anxiety in the gifting process. Among corporates the research currently studies how corporate gifts help increasing and enhancing business relationships and marketing efforts. There is a need to study specific parameters that enhance the value of the gift and the gifting process. Through this project and the preliminary research, gaps in the gifting industry for individuals and corporates will be identified and researched further in detail 2.3 Nature of study The flow that will be followed to arrive at an entrepreneurial opportunity and business concept in the Indian gifting industry for the Venture Incubation project will include a literature review on the gifting industry and primary and secondary research to support the concept proposed. After this a business plan will be developed and tested in the market. Finally an experiential report of the same will be given. 2.4 Deliverables of the Venture incubation project Research findings An innovative package and concept to provide gifts in a unique manner and provide convenience to the individuals and corporates in the process of gifting Validation report by testing and implementing product and service offerings in the market Literature review 3.1 What is gifting? The following is a study of the meaning of gifting and the unique trends in consumer behavior related to gift giving. Challenges to retailers and the negative effects of gifting have also been studied to understand what are the influential factors affecting a gift giver and recipient. Why we shop, Emotional rewards and retail strategies, by author Jim Pooler(2003), explains Gifting as a form of Shopping from the heart. He states People will spend far more money to please another person with a gift than they will spend on shopping for themselves. According to his study, Gifting represents one of the most illogical shopping behaviors. Why are people so anxious to please others with gifts? Pooler (2003) describes Gifting as a tool to make a statement about ones feelings. This in turn leads to strengthening of an emotional bond between the giver and the recipient. The emotion or expense in a gift is considered a measure of ones respect, esteem or love for one another. Example- a child drawing a card for his mothers birthday or a lover writing a poem or a person spending hours looking for the perfect gift is making an emotional investment and represents what one person thinks of the other. Gifts act as a tool for expression especially when articulating ones feelings become difficult. In such a case, they act as mediator between the two people involved. According to Unitymarketingonline, the  Greeting Card, Stationery, Gift Wrap Party Goods and Paper Crafting Report 2007 is a $37.4 billion market  [6]  .The greeting card industry which specifically represents a $7.5 billion industry in the US market, thrives, on its ability to provide emotional expression. Greeting cards are also commonly used to accompany gifts well.  [7]  This multi-billion dollar industry offers real advantages of helping one express their deep emotions briefly besides saving time, effort, money and providing convenience.  [8]  According to Danziger, with 70 % of American household purchasing greeting cards, it makes it the third most frequently purchased product that people do not need. This directly implies the power of the gifting and emotional consumerism. Gifting is a two way process -A challenge disguised as an opportunity for the marketer and retailer in the gift business is the understanding that a gift is meant and directed both towards the receiver and the giver. According to Pooler (2003), A customer is always seeking re-assurance that the given gift will bring him/her as much emotional satisfaction as the person for whom he is buying it. Thus, gifts at one level bring personal satisfaction and are self-indulgent in nature. People are irrational when they gift- Another advantage for the marketer in the gifting business is the irrational and unjustified expenditure a consumer is willing to make on it, so as long as it makes emotional sense. Thus, customers are largely price insensitive, especially if the strength of the relationship between the receiver and giver is strong. This allows retailers t tap into the potential of high margin products. Gifting is largely occasion specific-Lastly, occasions and holidays such as anniversaries, Valentines days and in India religious festivals such as Diwali and Dhanteras represent an area of gifting where demand is literally inelastic. Not purchasing a gift on such days is unthinkable. Occasions such as Valentines, Anniversaries, Mothers day, where a son, husband, boyfriend is in a situation where he must make a purchase act as a major opportunity for specialty stores selling chocolates, flowers, and jewelery. Male shoppers are more ready to high prices and do not look for bargains in such situations thus presenting an advantageous scenario for retailers. Gifting leads to anxiety- David B Wooten has explored the negative effects of gifting by detailing the emotional trauma a giver goes through in the process of choosing the perfect gift for the recipient. Some of the factors that up the stress levels while gifting are:  [9]   Effect of the gift on the recipient- The giver is constantly thinking about the reaction of the recipient towards the gift and the consequential effect on their relationship.. This is possible when the effect of the gift on the recipient is positive and helps build and strengthen the relationship between the giver and the recipient. Thus, this represents an opportunity for retailers or gift service providers, who can make the experience of giving gifts simple and tension free. Obligation to reciprocate sparks tensions (Mauss1954) Disparities and comparison between gifts may lead to negative emotional outcomes (Belk and Coon 1993). This may be due to absence of set parameters or guidelines before exchanging gifts. Differences and expectations -Green and Alden (1988) cited differences between individual goals and group expectations as sources of anxiety among givers. Sherry et al. (1993) cited the unattainable expectations that recipients impose upon givers as a possible. Both act as sources of anxiety as the consequences of such differences and expectations are likely to be negative. Inappropriateness of gifts- can lead to frustration, social embarrassment, threaten social ties and likely to leave long lasting bitter memories. (Sherry et al. 1993). Recipient woes- Otnes et al. (1992)have points out different types of recipients Difficult and Picky ones have expectations that are either hard to meet and Unfamiliar ones have expectations that are hard to determine Such recipients impede a gift givers efforts . Dark side of giving  [10]   Concerns about gift interpretation and the fact that a giver cannot control these interpretations gifts suggest that that scholarship on self-presentation and social anxiety can help illuminate what has been called a dark side of giving. Retailers challenge and opportunity -Keeping in mind the above frustrations and anxiety that goes on in the mind of the consumer. It poses as a real challenge for marketers, retailers and new gift service providers to mitigate these anxieties. This may be providing convenience, better consumer insight, and personalized gifts. There seems to be a need for specialists in the gifting service AN EXPANDED MODEL OF ANXIETY IN GIFT-GIVING The expanded model of anxiety in Gift Giving proposed by Wooten in this research (Figure 1) explains the sources of the anxiety in gift giving . This brings out why retailers and marketers must try and mitigate these emotional anxieties NOTE.-All effects are positive unless otherwise noted. The letters G, R, and S denote characteristics of givers, recipients, and situations, respectively. Figure 1.1-Study of trends, attitudes and behavior of youth towards gifting. Megha Nainwal, Batch of 2004, MICA, 3.2 Gifting Industry- World and Indian Market The world gift market represents an industry in excess of $300 billion. It accounts for 10% of world consumer economy, which is equivalent to spending one out of every ten dollars on buying gifts.  [11]   The Indian gift market is still in nascent stages with per unit consumption being very low as compared to developed markets of US and Europe ( 0.5 as against 30+)  [12]  .The Indian Gift Market is a Rs.1000 crore gift market is looking up to progress at a rate of 10% (2007 estimates)  [13]  . A large part of this gift market is unorganized, thus making correct estimates of the size of the market difficult. The Premium and Gift Market is mostly concentrated out of the major cities. Mumbai is the largest centre, followed by New Delhi, Bangalore, Hyderabad, Chennai and Ahmedabad.  [14]   The Indian Gift market comprises of organized retail stores, local and regional players and social organizations as well. In the organized sector, the two leading players in the specialized gifting stores include Archies and Hallmark. The Indian market is highlighted by important festivals such as Diwali and Holi for gift giving , however, westernization of culture has led to occasions such as Valentines day, Mothers day, Father s day becoming popular gift giving occasions. 3.3 Gifting market- Social, shopping and gifting trends The following represent changing social, shopping and gift giving trends in the market: 1) General increase in gift purchasing budget- According to Unity Marketing online- The Ultimate Guide to the  American Gift Giving Market. The   Report 2007:The Who, What, Where, How Much and Why of Gift Giving Shopping  , the typical gift giver spent $2,643 on gift purchases in 2006, with an additional $78 spent on gift cards, wrapping paper, ribbons and other gifting accessories.   This represents an increase of 13.5 percent over the average amount spent by gift givers in 2005. 2) Gifting 365 days a year-According to,Pam Danziger, president of Unity Marketing and author of Shopping:   Why We Love It and How Retailers Can Create the Ultimate Customer Experience ,People are spending more for gifts on occasions that occur throughout the year rather than holiday occasions such as Christmas. 42 percent of gift shoppers annual budgets were spent buying gifts for gifting occasions, as compared to 38.5 percent in 2005.   There is no longer a single gifting season. 3) Corporate Gifting, a tool to enhance marketing and PR efforts- In the recent years Corporate gifting has emerged as an important tool in the market communication mix of companies. In the corporate world, gift giving can be a double-edge sword (Pachter, 1995).A corporate gift if tactfully presented can help improve business relationships with customers and employees, create goodwill, develop new relationships and promote the companys business. The three identified categories of corporate gifts are: Low value, High volume to promote companys name Standard gifts, suit most occasions and not occasion specific- They are perceived to be of higher value and presented in a more personal way Luxury gifts-high value, low volume products that address an individual and carry prestige based on strong brands (Mintel, 1997). There has been a shift in business gifting from it being a sales promotion tool to corporate gifting being used to build relationships. The total value of the promotional industry including corporate gifts and incentives was 10.1 billion in 2001 (Mintel, 2000, p. 16). Corporate gifting requires an organization to keep role, purpose, budget and recipient in mind while gifting. Secondly, the choice, occasion and timing of gift are important. Lastly, cross cultural implications of gift giving must be taken into account, because in some countries a gift may be considered a bribe. Corporate gifts should be chosen with care and maintain a personal touch. Research shows people appreciate personalized products especially if they use them regularly. Most successful gifts today are personalized or have a personal touch; they are more creative and more memorable  [15]  . One study estimates that more than one quarter of all business gifts today are imprinted with the recipients name or monogram (Feder, 1998). DSouza and Sansburys (2000) research on business gift-giving in India gives some interesting insights. Asked about gift giving 86 percent of respondents said they viewed it as a norm that businesses should practice. Additionally, the research shows it is common to accept gifts to close a deal and gifts often serve as a tool for strengthening supplier relationships. The research also talks about reciprocity, which is considered a universal moral standard (Steidlmeier, 1999) particularly in Asian business context to build trust, respect and show appreciation (Stafford, 1997). 3) Emerging specialized consumer segments-Gender separation as a trend is likely to find stores making specialty sections for men and women. Additionally, demographic targeting as per psychographic buying behavior will be important to meet consumer needs individually. Gift buyers can be segmented on the basis of their purchase behavior. The typical American Gift Shopper can be divided into the following personalities  [16]   Emotional Ethel/Ed most involved gift giver and shopper and spends the most time and enjoys the process as well. Both men and women fall into this segment almost equally.. Practical Patty Plans her gift shopping and is likely to make checklists and be practical about her purchases. She spends more than the average gift shopper. Gift-Challenged Charlie Wants and feel the duty of giving gifts but finds the process difficult in terms of finding and selection. He spends less than average on gift purchases. Just-in-Time Justin- gives importance to gifting and spends average on his purchases. He knows what to buy, however always waits till the last minute. The men and women ratio is 60 :40 Such segments mark a need for retailers and marketers to make efforts in meeting demands of these niche segments with specialized products and individually assess each consumers needs. Traditional, generic products for gifting are likely to lose out and there will be a rise in personal , customized products. 4) The evolution of the shopping hierarchy and Gifting for self  [17]   The traditional pyramid of shopping is evolving, as we find that the pie of shopping for self actualization, personal fulfillment and emotional gratification increases. Elaborating the fourth level of shopping for esteem needs, it is about people feeling good about themselves and the situation they are in life. And this feeling is derived from the things they own and purchase. The fifth level of shopping is extremely indulgent in nature and people are willing to spend a lot to acknowledge themselves and make one self feel good. Gifting being a self- indulgent activity as described in the research above, will fall in this level of shopping. Additionally, experiential shopping such as travel, cruises, spa treatments also fall in this category. These experiences are purchases purely for the value of the experience and not to show-off. According to a study among Attitude amongst Indian Youth on Gift purchase, 92% of the respondents between age 18 to 30 year olds bought gifts for themselves.  [18]   As the economies of the world progress and disposable income rises, most people will tend to fall in the category of shopping for self actualization. Access to internet to purchase time and convenience or buying tickets to a cruise that provides self actualizing experiences via dance shows, rock climbing walls, concept restaurants will be the norm. Fig 1.2 Jim pooler (2003), Why we shop, Emotional rewards and retail strategies Evolution of the levels of shopping,, pg 141 5) Experiential gifting  [19]   Not much importance has been given to experience gifts however, the UK marketplace alone, represents experiences bought as gifts from specialist experience companies (for example, Virgin Experience Days, Experience World) around  £239 million per annum (Mintel). Additionally, there is also an unknown figure for gifts bought from individual leisure, activity, entertainment, hospitality and tourism suppliers. Trade and lifestyle magazine evidence (Consumers Association, 2002; Knight, 2003) suggest that the intangible experience is an increasingly popular gift choice Unity Marketings Gift Tracker survey in the USA describes it as a hot gift category for the future (Souvenirs, Gifts, Novelties, 2005, p. 92) People are purchasing experiences to share and make memories with the people they love and even for themselves. As a marketer there is an unfulfilled need gap in the industry for such gifts especially in the Indian markets. 6) Internet shopping gaining ground  [20]   People prefer Internet shopping for many reasons. Convenience of shopping from home, more and better access of information, reduces hassle of travelling and shopping from stores and they dont particularly care about the in-store experience. The value- adds of internet shopping mitigates the disadvantages such as giving up experiencing the product, personal service and immediate physical transaction of goods. Online shopping statistics  out in  February 2009  show a significant annual increase of  13%.  [21]   According to a Nielsen study in 2008, India emerged as the 3rd biggest nation when it comes to online shopping and using a credit card online. Also, 85 per cent of the world Internet users purchasing goods or services online use credit cards as the most common form of payment. As competition increases it will become more and more important for websites to become favorable, memorable and unique in the minds of the consumers. 7) Choosing a thoughtful gift The Long Tail Gifting phenomena explains ,consumers will be looking for more and more unusual gifts that reflect a persons real interests.  [22]  . According to an Indian study on youth attitude toward gifting, the following were analyzed to be the most important factors influencing the decision of choosing a gift. Gifting what a recipient would like as per his tastes/interests, occasion, permanent reminder, unique, surprise value, individuality and personalization. All these factors spell a trend towards gifting something different and suited to the receivers personality. It is no longer enough to gift traditional gift items. Additionally, Indian businesses such as www.pringoo.com and www.craftmygift.com in addition to many other personalized gifting websites all around the world suggest a growth in this category. One can personalize any item from a mug to a mouse pad to even a wine bottle label. Gifts and Accessories, the only sourcing tool for novelties, states that Personalized product industry has very bright promising future ahead for a simple reason that everybody loves a personal message or their name on a product. Gift recipient would like 9% Strength of relationship 8% Quality 8% Occasion 8% Permanent reminder 7% Functionality 7% Uniqueness 7% Surprise value 7% Budget 7% Express Individuality 7% Personalization 7% Novelty /Humor 6% Themselves like to receive 6% Handcrafting 5% Brand make 1% Fig 1.3 Factors in order of importance while choosing a gift  [23]   8) Time is money As work pressures continue, more and more consumers will find themselves spending more money to buy time. The case of working women must be kept in mind who will find themselves multi-tasking and more willing to spend greater portions of the household income to save time.  [24]   This implies the need for service providers to provide convenience to consumers in terms of time and effort spent. As marketer/retailer, one can charge a premium for providing such services. 9) The new old Consumers will find themselves producing homemade, hand crafted gifts such as wood carvings, paintings etc.  [25]   10) New Gifting categories such as Virtual gifting- Facebook applications such as Farmville, restaurant city and free gift applications will emerge. Other examples of emergent categories include green gifts for the environmentally concerned.